Writing on skin Essay Example | Topics and Well Written Essays - 500 words

Writing on skin - Essay Example One could inscribe on the desks, on our arms the names of the people we admired and loved. We wrote using ink. These traces have seemed like something unending but time and soap rubbed all those memories and changed our obsessions. Our skin at those moments became a book where we can write our desires, a perishable and fragile diary (Olivares, para1). When one does plastic surgery on their face to appear more attractive, the effort is just to rub out time and get rid of physical memory without realizing that it is a diverse stage that also will leave him/her with trace in his/her skin, devoid of eliminating everything and any incident. Just like the way we cannot stop thinking about our loved ones (Olivares, para3). Tattoos have unlike significance and meanings, marks and painting which are accessible in images tell us many stories and many other way of approaching any article. In early days, photography in its most documentary work type took upon itself to record people with tattoos. Tattoos have adopted anthropological drawings, work if indigenous people, record of journey as a documentary paintings as an element in their works (Olivares, para8). On the other hand, cinema and photography, largely, have taken them on board because they have concerned themselves much more in depth and often criminal sectors in the secretive, the yakuza, prostitution, delinquency and what is marginalized and adventure world of crime. Good examples of witting in our skins are the tattoos. Traditionally tattoos marked the social hierarchies and defined warrior categories. Rites of passage and festivals were distinguished with paintings. Today, tattoos have diversified into different formulae and they usually define those who wear them like a neon billboard on their foreheads. Tattoos have stopped being marks of the less fortunate, women fallen on difficult times, sailors and convicts (Olivares, para5). Adolescents from wealthy settings wear seductive tattoos on their hip,

Marketing Essay Example | Topics and Well Written Essays - 750 words

Marketing - Essay Example Moreover, it has also established low ratings in aspects such as the satisfaction of customers, how loyal customers are and consumers behaviours through word-of-mouth. Significant, positive relationships have been found between customer satisfaction and each of the aspects of service quality that were discussed above; as well as between satisfaction with service and customer loyalty; and word-of-mouth consumer behaviours with customer loyalty. There was no significant correlation found between cultural values and service quality assessments. To measure the degree to which customers uses word of mouth in line with the services provided by the Saudi Telecom Company. To analyse and examine the relationship that is present between customer satisfaction and the quality of service in Saudi Telecom Company. To analyse the relationship between the satisfaction and the loyalty of customers in Saudi Telecom Company. To analyse the relationship that has developed between word-of-mouth and custo mer loyalty in Saudi Telecom Company. ... Is the loyalty of customers and their satisfaction related in Saudi Telecom Company? Are customer loyalty and word-of-mouth linked in Saudi Telecom Company? The model presented above serves as the present study’s theoretical framework. It has been influenced by the studies conducted by Parasuraman et al. (1988). Upon the formulation of the framework, the hypotheses would be tested for validity purposes (Parusaraman, Zeithamal, Berry, 1985; Newman & Benz, 1998). 8.2.1. Service Quality and Customer Satisfaction Mittal and Kamakura (2001) stated that an individual’s satisfaction is the general assessment of a performance of a particular item or service at present. The significance of the role of customers in business is emphasized by Kassim (2001) through stating that 75 percent of a firm’s budget allocated for marketing purposes should be allotted for strategies that would retain customers, as well as to build and reinforce relationships with profitable ones. Mitta l and Kamakura (2001) discussed that a customer’s satisfaction towards an item, service or the company, is in accordance with the degree of relationship that will be formed between the consumer and the company, as satisfaction is tantamount to one’s predilection to repurchase (Kassim, 2001; Mittal and Kamakura, 2001). The hypotheses for the research questions above are: H1aa: A positive relationship exists between the level of customer satisfaction and tangibles in relation to the services that are provided by the Saudi Telecom Company. H1a0: There is no relationship present between tangibles in the services that Saudi Telecom Company provides and the amount of customer satisfaction. H1ba: Customer